Taylor Swift criticized Apple as she explained why she wouldn't make
her latest album "1989" available on its new streaming service, which
launches on June 30. In an open letter she posted on Tumblr on Sunday,
June 21, the former country darling slammed the company's decision not
to compensate artists, writers or producers during a free three-month
trial.
Swift opened the letter titled "To Apple, Love Taylor" by praising
Apple, "one of my best partners in selling music and creating ways for
me to connect with my fans." She said she respected the company "and the
truly ingenious minds that have created a legacy based on innovation
and pushing the right boundaries."
"I'm sure you are aware that Apple Music will be offering a free 3
month trial to anyone who signs up for the service," Swift continued.
"I'm not sure you know that Apple Music will not be paying writers,
producers, or artists for those three months. I find it to be shocking,
disappointing, and completely unlike this historically progressive and
generous company."
"This is not about me," she went on saying. "Thankfully I am on my
fifth album and can support myself, my band, crew and entire management
team by playing live shows. This is about the new artist or band that
has just released their first single and will be not be paid for its
success."
"This is about the young songwriter who just got his or her first cut
and thought that the royalties from that would get them out of debt.
This is about the producer who works tirelessly to innovate and create,
just like the innovators and creators at Apple are pioneering in their
field ... but will not get paid for a quarter of a year's worth of plays
on his or her songs," she added.
Swift ended the letter, telling Apple that "it's not too late to
change this policy." She concluded, "We don't ask you for free iPhones.
Please don't ask us to provide you with our music for no compensation."
This isn't Swift's first time to have spoken out against streaming
services which offer music for free. Last year, she removed her catalog
from Spotify and said in an interview that the service didn't fairly
compensate artists.
Taylor Swift Explains Why '1989' Won't Be On Apple Music
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Taylor Swift Explains Why '1989' Won't Be On Apple Music
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